Low competition High quality keywords?

[sewing]

I am definitely considered a newbie so, pardon my ignorance.

My question is about niche research. Rosalind says that you need to focus on high quality, low competition keywords however, she doesn't define her parameters. What is high quality?...$1.00 bid or higher? And what constitutes low competition?...a million on google or less?

I am just having trouble analyzing the data that I am collecting. Any help in this matter would be greatly appreciated.

[fordio]

I've been watching this topic as I'm interested in an experienced persons reply. We all know we need high quality low competition keywords, but how do you know you've found one? Somebody? Anybody help us?

[happyfingers]

I'm pretty new , too. But to me a high quality KW is one that gets buyers, not just clicks. So the KW has to fit the product for the buyers point of view. The only way I can see to find that out is to test the KW.

Arlene

[bigvoice]

Yes,

I have been trying Wordtracker.......can't seem to get the hang of it. It says good keyword has KEI of 100-400. After checking hundreds of words.....only a very few have KEI that high. Is it imposssible???

Using Overture and checking popularity and competition I felt pretty good.......after checking Wordtracker I want to jump in the river!!

How important is the KEI of the keywords? Are all the good keywords gone by way of the 1.25 gasoline?

Thanks in advance for help!

[vartov]

I don't understand your question very well, are you talking about defining your niche?

[bigvoice]

Yes,

I guess I'm talking about researching the possibility of a niche. I understand since the former post...that Wordtracker says anything above 10 has a possibility of making money.

Sorry...still learning...just starting out with Wordtracker. Also had a reply from Wordtracker that the KEI is gegtting less and less important...what is important is finding a keyword with lots of searches and not much competition. Naturally.

Thanks for any words of wisdom....

[Dan Reinhold]

KEI actually doesn't mean squat.

High quality is determined by the number of searches - I believe Ros mentioned in her book that 1000 and up is OK - and low competition would be...well...the number of competitors, which Wordtracker doesn't provide.

Once upon a time, Google gave great info about these areas, but they switched to providing "averages". Thanks for nothing, Big G.

Overture/Yahoo Search Marketing's keyword tool does provide this info.

Wordtracker is fantastic for developing keyword lists, though.

[sellportal]

Keyword Quality
============

1. High Number of Searches = Possible High Traffic/Many interested
1b. Almost always hard competition. Normally low ticket items

2. High Number of Searches with low competition (indicated by Kei for example).
2b. Why is there no competition? No buyers or did you manage to get ahead of the crowd! This can be a money maker.

3. Way low number of searches. Very specialized searches, Laser focused niches/products/services. Can be sold high ticket items.
3b. Often little competition but it can be hard as the few competitiors you find may be very good to survive.


And the list goes on and on and on.

Remember that a keyword is a keyword and nothing more.

Just because you find a keyword with 1.000.000 searches per month does not mean "you will make money" with it.

Using it for PPC can ruin you due to the great number of clicks (easy to catch uninterested clickers burning your money).

Building a site/webpage with it still requires good SEO, sitebuilding and all of that to really make it work.

And once people reach your site, you must actually sell them something. A product or a service and that in turn requires ad copy or at least some text written well enough to convert a visitor into a buyer.


I wasted to many years going for the parts of "making money" online that looked like the onces "making the money" and as a result did I end up with almost no sales.

How to "Earn Money Online" as I see it!
---------------------------------------------
It's easy to miss this point when reading good books like Rosalinds Super Affiliate Handbook.

Your read through the chapters about the technical stuff you need as computers, network thingies and printers, dive into the setting up all the things like Servers, email and the software needed.

This far most people has a good understanding of what Rosalind is describing.

But when you go into how to get an idea that can (note, not will) make you money most people tend to get somewhat lost.

Mix up research tools with the information about how search engines and ppc work, add niches and all the affiliate networks she describes (don't even get me started on how much there is to gather all the info on all the affiliate networks Rosalind has in the book) and then choosing the correct one and the correct product.

To make this rant a bit short let's fast forward some,

planning the website, building it, creating content, writing vs (copywriting), promotion,marketing and how to manage it all.

Taking in all of this takes days, weeks and for some even months as people tend to take bits and pieces and work with them before continuing.

And the problem is that your success is the sum of it all!

I did not write all of this to frighten people of, rather the other way around. for thos who owns Rosalinds ebook, go get it and re-read it from beginning to the end and keep in mind that all the chapters are interconnected and when you apply them together is when you really will see success and sales.

If you still haven't purchased the book, do yourself a favor, get a copy now and make a new years promise of reading it!

The Sum is Greater then The Parts!
-----------------------------------------
Success is keywords+marketing+traffic+site visitors+ad copy+products/services+customers+email+autoresponders+followups+hard work+honesty and probably a bunch of other things.

My Advice.
--------------
So my advice to not dig yourself down into one thing like keywords or SEO but rather to see a sale as a process of actions starting with a keyword/ppc/Organic search engine hit passing through your site and ending up with a sale (and of course a signup to a newsletter or autoresponder for contect and more offers).


Who to Blaim
----------------
A lot of times marketers are to blaim for all the problems people are having with earning money. All the products out there like adsense site builders, article twisters, newslist scripts, viral code and only god knows how many other "specific" things. But they will never make anyone money (except for those who sell them) unless you get the information needed to incorporate them into your business stream.

In many cases these products and services are quite good, high quality and does what they are told. But they can never earn you money by themselves. You still need to hook it all up and make things work together.

Kenth

Ps. This rant is not ment to be against any person or product/service it's more like the way I see how to earn money online now after 7 years of trying it. And btw. I'm learning more every day from marketers like Rosalind!

[Geoff]

That really sounds like good advice Kenth. Maybe you have just written the frst draft of the forward for the next edition of the SAH

[sellportal]

Thanks for the comment Geoff!

But I don't think I have enough of a women in me to make such a great product as Rosalind did. And I'm still lagging "some" on the profit side.

I am taller and heavier than Rosalind though but I don't think that will be of much help

I have a short addendum to my previous post, and it's good news and bad news at the same time.

I've seen and tried most things that can be done online and I can say this much,

If you want a site that works with search engines (all of them), attracts visitors, makes them come back, signup/buy there's only one failsafe way of doing it and that is by hand.

I've bought and used some version of most tools used to improve sites, create sites, create content and so on. And my sites I've made by hand, page by page with content written by me (or at least bought as articles I'm the only owner of), slowly over time outperforms all the sites created by special scripts and tools.

All these magic tools can give your site a short moment in the search engine limelight but they fade away after a time and a new tool emerges.

But tools are good help so combining the usage of tools with manual work is a winner, one only have to find the right mix.

And even if you have a site doen by scripts and software (even with rss feeds and other changing content), always go in and make some changes by hand here and there each week. You'll breath new life into the site that way.

Kenth

[vartov]

Defining your niche is not only about keywords. Keywords can help you but you have to look at many other things.

This is the most important step in the whole process of building and developing your business.

In order to define your niche you need to have something clear. It's, you are going to work with your mind. Then clarify and open it.

You have to be relaxed and quite, then put your mind to work.

Take a piece of paper and a pencil.

Ask to yourself:

- Who you are.

- What you know.

- What you want.

- Where you are financially and physically.

- What you are good at.

-What you love.

- What your abilities are.

- Ask people about you.

-What do you want to be known as.

Break down every question in different points.

Example:

What you are good at-all your skills (selling - what and how?, negotiating - what and how? teaching - what and how?).

Another example:

Ask people about you (to your family, friends, neighbors, people that work with you, people you know that live in other countries). Ask to everybody about you.

Add to the list all the information you get and keep adding every day.

You have to list all the elements you think have value. Write everything down.

Because your mind will be providing you information and you have to capture it. Go as deep as you can.

Develop the power to pay attention or to "notice things". The mind is full of a number of things; you have to keep some one thing at the focus of your mind, and that in doing so you must continuously ignore other mental contents.

Solving problems are good opportunities. People pay to have their problems solved. Think how you can create an excellent service.

Well, I can't write an article here.

In the report I'm giving away you can find more

[its_me_shaners]

Ok heres a tip about how to do this, kind of quickly
I'll do one for you or with you
lets look at 80's fashion as a braod search term to see what supply and demand are
So for 80's fashion and style there are Results
1 - 10 of about 1,110,000 for 80's fashion and style.
Pages with that term competing for your attention
put that in quotes
"80's fashion and style"
and the results are - 1 - 1 of 1 for "80's fashion and style".
So that term has 1 other page and its an amazon link, so we know we can compete easily and gain a top ranking for that term
Its high demand Low Competition
I havent done any other KW - overture research or any other seo voodoo to find that its just something my girlfriend is interested in, I just asked her what she was reading about in a vogue magazine and out came that phrase. SO http://www.80s-fashion-and-style.com might be a winner who knows