Email Marketing Secrets from the Underground Seminar - Ssshhhhh…
Written by Rosalind Gardner on April 3, 2006 · Comments (1)
Filed Under Email Marketing ·
Can you keep a secret?
I took 12 pages of bullet-point notes during the Underground Seminar, even though I missed Day One of the seminar completely!
Twelve pages may not seem like a lot of note-taking, but each attendee also received a big black binder crammed with the speakers’ presentation notes and Power Point slides.
I have it all in my hot little hands to share with you, but you gotta promise not to tell…
OK?
Alrighty then… here are “those secrets.
Ssshhhh…
Ros
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Comments
One Response to “Email Marketing Secrets from the Underground Seminar - Ssshhhhh…”
Shaune Clarke on April 8th, 2006 8:42 am
Excellent Ros.
I recently met Frank Kern’s cousin Trey Smith and interviewed him. He has a niche site that’s on track to earn six-figures this year.
There are several factors. Message to market match, but also what he does with his auto-responder series.
He does send messages to his opt-in list twice per day. Again there are several factors to what makes that work. The most interesting to me, as a new generation copywriter, is his not-so-common copywriting techniques.
Because of how he writes he does get away with longer emails, which increase his conversion rate dramatically. No doubt, great copy in your auto-responder series is key.
I’m re-doing mine as we speak.
Shaune
PS: Thanks again Ros for pushing me over the edge to becoming a Blogger. It’s not 100% ready yet but is up at http://www.ShauneClarke.com
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