New ‘Revenue’ magazine on the Stands

The fourth issue of ‘Revenue: The Performance Marketing Standard’ magazine is now available.

Cover Story:
Stumped About Stopping Spyware: It’s intrusive, evasive and it’s one of the hottest ways to generate traffic on the Net. But it’s not going away anytime soon.

Converting Visitors To Buyers:
A little experimentation and some hard work can get you a much higher conversion rate. And that’s a good thing.

Planning Future Growth:
Having a business plan is a good idea. It forces you to take a critical look at your efforts, identify future opportunities and the associated strategies, and assign a realistic timeline.

Being Ben Edelman:
The young Harvard law student is fighting the powers that steal from you.

Affiliates Yearn For Standards Bearers:
Data feeds are delivered in many formats and that tends to distract affiliates from their main goal of promoting products.

Check it Out: Revenue: The Performance Marketing Standard

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