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    Written by Rosalind Gardner  

    Print Print  Email Email  Leave a Comment

    Get Inspi(red): (PRODUCT) REDâ„¢ Project

    Friday’s Oprah show introduced Bono’s (PRODUCT) REDâ„¢ project which will finance programs that help women and children affected by HIV/AIDS in Africa through the Global Fund – the world’s leading funder of programs to fight AIDS, tuberculosis and malaria, which kill over 6 million people per year.

    You can help promote the project and maybe make a few bucks in the process…

    Bono partnered with Gap, Armani, Converse, Motorola and Apple, and each company is giving a portion of the proceeds from a limited number of products to the Global Fund.

    For example, Gap produced a new, limited collection of clothing and accessories for men and women. Fully half of the profits from sales of the Gap (PRODUCT) REDâ„¢ Collection will go to The Global Fund. The iPod nano (PRODUCT) REDâ„¢Special Edition holds up to 1,000 songs, 25,000 photos and $10 from every iPod nano (PRODUCT) REDâ„¢sold goes directly to the Global Fund.

    Because Oprah endorsed the project (she bought a TON of stuff from the various (PRODUCT) REDâ„¢ collections during the show as she and Bono shopped their way up the Magnificent Mile in Chicago – I especially liked those Armani sunglasses that she ended up giving away on the street in front of the store :-) ), you KNOW that (PRODUCT) REDâ„¢ products are gonna be BIG this holiday season!

    The Gap’s affiliate program (offered through CJ) pays 4%. Apple’s affiliate program (through Linkshare) pays 0-2% on selected goods.

    Although sales of these products may not be commissionable, promote them anyway. It’s a great cause, it’ll make you feel great and you may drive some traffic by talking about the project in your blog.

    Rosalind GardnerWant more info?

    Rosalind Gardner is a Super Affiliate blogger, author, speaker, and Internet marketing consultant.

    If you enjoyed this article and want to be notified the next time Rosalind writes something, subscribe to her RSS feed or the No-Hype, No-BS, No Spam NPT newsletter. You can also follow her on Twitter and Facebook. Thanks for visiting!


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    Posted / Revised on October 14, 2006 under Affiliate Marketing
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