Countdown to AdTech New York
Less than a week now before I head off to my first adTech where I’ll be moderating the “The Evolution of Affiliate Marketing” panel on Thursday, november 8th, from 4:15pm – 5:15pm.
The panel description from the adTech site is “Last year, MarketingSherpa estimated that affiliates worldwide earned $6.5 billion in bounty and commissions in the areas of retail, personal finance, gaming and gambling, travel, telecom, education, publishing and forms of lead generation other than contextual ad networks. Far beyond revenue sharing, today’s affiliate marketing channel is evolving more and more into performance marketing and playing a larger role in online marketing strategies. Discover which industry sectors are the most active for affiliate marketers and those that are poised for the greatest growth. Learn the pros and cons of running affiliate programs in house versus using third-party services to track referral traffic or sales. And understand how advertisers are connecting with publishers through affiliate networks and how to extend, and protect, your brand through affiliate marketing.”
Our panelists include:
- Michael Hines, President, North America, Zanox
- Josh Greene, Director, Online Marketing and Business Development, DiscoveryStore.com
- Chris Henger, VP of Affiliate Marketing, DoubleClick Performics
- Jivan Manhas, President, Advaliant, Inc.
I am also scheduled to do a book signing on Wednesday November 7th between 2 and 3PM… so bring your book or buy a book there! Tell me you’re an NPT’er and I’ll do my best to make my signature legible. 
(Who knew that I’d lose the ability to write after 10 years in a computer / Internet business?)
Too, if you are in New York, the Expo takes place from Monday, November 5th until Tuesday, November 6th and a Exhibit Hall is free when you register before November 4th!
Want more info?
Rosalind Gardner is a Super Affiliate blogger, author, speaker, and Internet marketing consultant.
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Looking forward to being on the panel with you
Hey Josh,
I look forward to meeting you! It’s gonna be fun!