Basic Software for Internet Marketers
Most of the software that I recommend is available as free downloads…
Listed below in alphabetical order are the basic software components on my computer that I either use everyday or are otherwise indispensable to my Internet marketing business.
They include:
You can also check out the video tour of my home office. The page includes a list of 25 different hardware components that I use to make money online.
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Anti-Virus Software
Although mentioning anti-virus software may seem superfluous to most who use their computers for business – the point needs to be stressed for PC users who still don’t protect one their most important business assets. You’d be amazed how often I hear from people who have suffered complete data losses due to viruses, etc. I use Trend Micro. To get a 10% discount, to use the coupon code ‘trendsecurity’.
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Chat Software
Chatting with your affiliate manager, clients or partners is more personal and gets results faster than exchanging information by email. I use Google’s GTalk which is free and offers PC-to-PC voice calls, instant messaging, file transfers and Gmail notifications.
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Email Software
My email client of choice is Eudora (paid version 7.1.0.9 as of February 2008) simply for the fact that creating filters is so much easier than in Outlook and I run a ton of filters. However, according to the Qaulcomm website, “The Paid mode commercial versions of Eudora are no longer available. The Sponsored mode versions of Eudora continue to be available for download. An open source version of Eudora® is being developed by Mozilla and will be free of charge.”
So, if you’re tired of Microsoft’s cranky filters, you might want to check out Mozilla’s Thunderbird, which promises intelligent spam filters, quick message search, and customizable views, has received excellent reviews and is available as a free download.
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File Transfer Software
Rather than use my HTML editor or cPanel to manage files and transfer them from my computer to the server, I find it much faster and easier to use FTP (file transfer protocol) software. I use WS_FTP Professional by Ipswitch, Inc which offers excellent security features as well as transfer and configuration settings. Coffee Cup’s Direct FTP
client is similar to WS-FTP and is free to try.
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Text Editor
I write all of my posts and articles offline – so as not to risk losing my work should my Internet connection go down as has happened to me in the past. I use Ultra-Edit, which is a text editor PLUS. Although I prefer coding with an HTML editor, Ultra-Edit Pro can be used to create HTML code.
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Web Browser
Firefox has gained considerable popularity over the years, rising from 4 percent in January 2004 to 46.6 as of September 2009; and is now my browser of choice. Microsoft’s Internet Explorer has a 39.2% share of users and is also loaded on my computer.
Want more info?
Rosalind Gardner is a Super Affiliate blogger, author, speaker, and Internet marketing consultant.
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Ros,
I run my existing site on very high-end content management software, but I am strongly considering converting everything to WordPress. Can you recommend a good resource for getting up to speed on and fully customizing WP? Is there a third party application that makes the process easier?
BTW, your new theme looks great. I’m looking for a similar interface for my new site.
Dave
GreenBusinessOwner.com
Hi Dave,
You might find Wordpress in a Day useful.
Cheers,
Ros
Thanks for the post @ Rosalind.. noted it..
Hi Ros,
I read your stuff often but never responded. Thanks for all the resources you provided here. I’m always telling my customers to scan their files for virus before sending to my print shop and now I can just point them here to get free software to do that.
J.R. Durruthy
Hi J.R.
I’m glad to hear that you find the resources here useful and thanks very kindly for spreading the word.
Cheers,
Ros