The most common problem I hear from people is they aren't making the kind of money they want to make with  their Internet business. They don't know what the  problem is and they want me to help.

I'll tell you what the problem is. Most of these  people are what I like to call opportunity seekers.  These are people that have too many sites and don't  spend any time focusing on ONE business. They may have  20 or 30 websites, with each site only breaking even  or making a few hundred dollars every month.

Most opportunity seekers are not making the money they  want or achieving their financial goals. Why?

They are making a common mistake. They have too many  sites, too many interests. This prevents them from  focusing their efforts and creating the six figure  income they dream of.

Focus Is The Key To Long-Term Success

If you want to succeed on the Internet, you are much  better-off staying focused. That means starting off  with one site or idea and perfecting it before moving  on to the next Internet adventure. Far too many people have a get rich quick mind-set. In fact, I'd say  almost all opportunity seekers have this mind-set.

They jump from one program to another hoping one of  them will lead to success.

Opportunity seekers are always the first to jump on  the next big moneymaking bandwagon. It may be one  thing one month, another the next month.

They may try to concentrate on affiliate marketing then switch dramatically to e-book marketing the next.

Whatever seems to be working for others they jump into  with wild abandon, without considering their true  talents, abilities and interests.

These people are looking for some easy way to make  money. They think they can make money with Google  AdSense or just a web page, or even with a multilevel  marketing program. This is NOT how an entrepreneur  thinks! However, this is exactly how an opportunist  thinks.

They always are looking for shortcuts, and then wonder  why it isn't working.

It isn't working because you have no focus. You must  have focus. You must think like an entrepreneur. Focus  is one of the most vital aspects of your success. My  advice to these newbies is shut down 29 of your sites and focus on one site, the one that best represents  your interests.

Optimize it. Work on refining it. Refine your sales  process and your back end on this single site and make  it successful BEFORE you move on to the next site.

Yes, I have many sites. But I am Dan Lok. You're not  there yet. Perfect your one site. THEN you can think  about moving on to other moneymaking ventures.

Horizontal Vs. Vertical Business

Many people have what I call a horizontal business. A  horizontal business has many sites in many different  niches, like hobby niches.

People who own horizontal businesses have 20 or more  separate business ventures. I recommend having a  vertical business instead. A vertical business is a  business that has depth and focus.

Having a vertical business means if you have a product  in a particular niche, like stock trading, focus on  selling products related to that and that only. Put  all your eggs in one basket and create a funnel  effect. This way you'll have one group of customers  and you can become a big fish in a small pond.

You'll have all your eggs in one place yes… but you'll become an expert egg layer and watch all your eggs  hatch with great success.

Make sense?

What is the problem with a horizontal business? You  aren't specialized.

It's almost impossible to make a six-figure income  with this kind of business because you don't spend  enough time on any ONE business.

When you have a vertical business, you have fine-tuned  your business so well competitors have a hard time  keeping up with you. People can't compete. You also  build a strong client base with satisfied customers.

Think Like An Entrepreneur

So, the biggest problem people have is they are  opportunity seekers.

The key is thinking like a true Internet entrepreneur.  Don't jump on the trend bandwagon. Don't ask what the  shortcuts are. An entrepreneur has a long-term vision.  You have to have a one-year, five year and ten year vision. Find out what you want your business to look  like in the long-term.

Ask yourself, What do I want to accomplish ultimately?  Then decide whether your activities fit with your  goals. Stop jumping from one program to another. Focus  on one program, one site, and one great idea. This is  what you have to do if you want to make six figures.  It has nothing to do with your knowledge, skill set  experience etc. It has to do more with your focus.

Sit down. Think about it.

Stop jumping from one program to another and stop  getting sucked into false moneymaking schemes. Find  out what your goals are, what you want to accomplish.

This is a far superior approach. Yes, it takes a lot  of energy. But its worth it. In the long-term it's  much less tiring than diversifying your business.

Once you are an expert in your industry or niche, THEN  you can think about diversifying your business.

Copyright © 2006 Quick Turn Marketing International,  Ltd.

A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert. To find out what Dan is up to now, visit him at The Rebel Millionaire